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Using Videos to Create an Emotional Connection with Customers in Sales

Creating an emotional connection with customers is a powerful tool in sales, and videos are an effective way to do this....

Measuring the Success of a Video for Sales: What Metrics to Track

When it comes to measuring the success of a video for sales, there are several metrics that can be tracked to gain...

Why Video Marketing is the Future of Content Marketing

Just keep in mind that 90% of customers say that video content helps them make easier buying decisions. This is just one...

What Should a Brand Video Include? A Comprehensive Guide

When it comes to creating a successful brand video, there are several key elements to consider. Aligning the video with...

Do Shorter Videos Get More Views?

When it comes to videos, shorter is often better. Studies have shown that people are more likely to watch a shorter video ...

Is Video Prospecting an Effective Way to Reach Customers?

Anecdotally and empirically, video prospecting is highly effective for two reasons: it saves time and streamlines the...

Recent Post

How to Increase Engagement Through Video Marketing

For B2B marketers, there is a great SaaS content marketing playbook from companies like HubSpot and Microsoft. Each...

Why Video is So Effective in Digital Marketing

Consumers love video content because it's easy to digest, entertaining and engaging. Marketers also appreciate it because ...

How to Create an Engaging Video for Sales

Creating a video for sales can be a daunting task, but it doesn't have to be. With the right tips and tricks, you can...

How Video Content Can Help Your Business Grow

Video marketing is a powerful tool that can help businesses of all sizes grow. It improves SEO, increases conversions and ...

Building Trust Through Video Marketing

Video marketing is an effective way to build trust in your products or services among your audience. It allows customers...

How Videos Can Help Increase Your Conversion Rate

People are more likely to respond to visuals than text, and some studies suggest that consumers prefer to consume...

4 Types of Sales Videos to Increase Your Conversions

Video content marketing is a powerful tool for businesses to promote their products and services. It is an effective way...

Why Video Engagement is Essential for Your Business

Video content is one of the most effective elements of digital marketing strategies. It has the power to capture viewers' ...

Editors Picks

Differentiating Your Product or Service with Videos

Differentiating Your Product or Service with Videos

In today's competitive market, it is essential to stand out from the crowd and differentiate your product or service from ...

How Video Increases Engagement: 16 Tips for Marketers

How Video Increases Engagement: 16 Tips for Marketers

Videos are a powerful tool for connecting with your target audience and arousing an emotion that will push them to take...

Which video format is highest quality?

Which video format is highest quality?

Developed by Microsoft, AVI offers the highest quality but also large files. It's compatible with YouTube and works well...

What is the Best Video Format to Export?

What is the Best Video Format to Export?

When it comes to exporting videos, there are a lot of options available. From MP4 to AVI, TIFF sequence to Quicktime MOV, ...

Do Videos Help Sell Products? A Comprehensive Guide

Do Videos Help Sell Products? A Comprehensive Guide

Product videos are an essential part of any brand's marketing strategy, as they have been proven to increase sales. By...

The Power of Video Marketing: 11 Benefits to Grow Your Business

The Power of Video Marketing: 11 Benefits to Grow Your Business

Video marketing is becoming increasingly popular as a powerful tool for businesses to reach their target audience. With...